Centred on a ground-breaking partnership between two media companies, Content Connect Africa and JT Comms announce plans to digitally distribute cooking show, Bunnies In The Burbs through Viva Nation, a music and lifestyle video channel that broadcasts throughout the African content.
The new season of the cooking show features guests such as the award winning afro-jazz guitarist and producer Kunle Ayo, publisher and storyteller Zanele Ndlovu and leading HIV and gender activist Yvette Raphael. Joining the host, with a delectable mix of recipes from fast and fantastic, through to ideas for effortless entertaining, big deal dishes and everything in-between, there’s something for cooks and homemakers of every skill level. Elevating everyday dining experiences with simple, affordable and homely cooking meals, the show promises to.
This partnership will allow JT Comms to offer a wide selection of exclusive content to mobile phone network clients, MTN; with the content being integrated to guarantee multi-channel delivery and superior customer experience across Africa.
Bunnies in the Burbs, a digital cooking show takes the popular format of a cooking show – but is more intimate and inspiring in that, viewers get to witness a young African millennial sharing good food and wisdom with her role models and peers. Also championing a staunch ambition for youth to be entrepreneurial, BIBs highlights through the presenter an eagerness by the youth, to take charge of their lives and careers; by encouraging young people in South Africa and beyond to become active participants in the building of the economy during in a time where the job markets in the continent dry up and the fiscal landscape is changing from industrial to hi-tech.
The show which debuted yesterday on MTN Shortz will be streamed to on the network across South Africa and Nigeria, with more countries to follow, by Viva Nation TV.
Described by JT Comms founder Vanessa Perumal as a “game changer”, the new partnership is a positive move towards creating a platform for authentic African content to be shared while disrupting traditional media methods and channels which do not give access and platforms to tell our stories as Africans, while tapping into and harnessing the opportunity multimedia platforms enable in a technology era. This pioneering collaboration with champions such as Content Connect Africa, who are trailblazers in their field, is encouraging.
And leveraging on a superfast network, subscribers will be able to experience Viva Nation TV’s premium lifestyle content seamlessly on their mobile devices, taking TV beyond the traditional model to an even wider audience.
Commenting on the accord, Content Connect Africa’s Antos Stella says “Content Connect Africa has strived to create revenue opportunities for independent content providers over the past 8 years; mobile television is a natural progression from our music platforms where focus on sustainability has been, and remains our main objective.”
Viva Nation TV’s offerings are now available to watch through MTN Shortz and will soon be on all digital channels.
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Issued by JT Communication Solutions in partnership with Content Connect Africa
Note To Editor:
MTN Shortz is an aggregated set of short-form video content, typically 10mins or less, arranged in channels accessed via the MTN Play website. It is an ecosystem showcasing video content such as short films, series and themed clips with the aim of delighting viewers.
Viva Nation is a music and lifestyle video channel offering you the hottest local, African and International videos from the world’s freshest artists.
Content Connect Africa is a digital distributor of audio and visual content through a seamless and specialized technical process, where music and videos are submitted, digitized and ingested to platforms that deliver content products to millions of consumers across the World.